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Share link:In this post: Mara Holdings spent $615M from its recent convertible bond to acquire more BTC, raising its reserves to 34,794 BTC. MARA shares have rallied by 100% since September, trading at $26.72. Corporate buyers have expanded their BTC reserves for various purposes, while MSTR and MARA continue to focus on yield generation.
Mara Holdings has been an active factor in supporting Bitcoin (BTC) in the past few days. The mining and investment company bought $615M worth of BTC according to its reserve plan.
Mara Holdings started to fulfill its Bitcoin (BTC) purchasing plan, based on a $700M convertible senior note. The mining company started acquiring BTC recently at an average price of $95,395. It announced the purchase after completion, similar to MicroStrategy’s holdings.
Mara Holdings added another 703 BTC to its latest buying round, bringing the total to 6,474 BTC. This raises the firm’s reserves to 34,794 BTC, valued at around $3.3B. In addition to repurchasing a 2026 maturity note, Mara Holdings retains $160M in liquid assets with the intention of buying BTC during market dips.
Despite being a highly active miner, Mara Holdings has adopted MicroStrategy’s model, offering passive yield on BTC it purchased with borrowed funds. According to Mara Holdings, the yield reaches 36.7% annualized, which would work well in the case of rising BTC prices. MicroStrategy achieved a 12.3% yield, even with its first-mover advantage.
The purchasing strategy also happens at prices above the value of mined BTC, which is estimated at around $74,000 for each new coin. Known Mara Pool wallets continue to receive daily mint rewards. The company uses Foundry USA as its main pool, holding 17,123 BTC from mining operations.
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The creation of passive yield from BTC purchases with the horizon of 1-2 years hinges on a sustained bull market in 2025 and beyond. If BTC has a bigger drawdown, it may hurt the strategy of corporate buyers.
MARA market price doubles
The decision to raise as much as $1B and buy BTC was one of the drivers of MARA price expansion. The company’s shares serve as a proxy for BTC investment and have reflected the increased market hype.
In the past two months, MARA grew from a low of $13.37 to $26.92. A rising stock price can also help both Microstrategy and MARA, with the potential for bond buyers to convert to company shares.
Some see MARA as an opportunity to get in on another version of MicroStrategy at an earlier stage, especially after signs the stock price rallied by 100% in months. The inflows into Mara Holdings hinge on FOMO and the expectation of both stock and BTC expansion, betting on a positive scenario.
Mara Holdings acquisitions give BTC short-term boost
Mara Holdings is buying BTC at a much higher average price than MicroStrategy, whose come purchases have been at an average of $56,648 per BTC.
The recent acquisition of a few hundred BTC occurs at a time when other lng-term holders are selling their reserves to take advantage of near-peak prices.
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BTC showed its ability to stage a fast recovery above $95,000. However, that rally still stalled under the $100K milestone. The leading coin remains volatile, recently recovering above $97,300, before another dip under $95,000.
Recent institutional purchases do not guarantee long-term holding. The treasuries of corporations may have a different role, from passive holding to a yield-generating strategy as in the cases of MSTR and MARA.
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