Filling the gap left by FTX, CoinUp.io aims to be more than just a derivatives company
CoinUp.io's derivatives trading platform provides a variety of strategy options and leverage mechanisms to meet the needs of experienced investors.
It has been nearly two years since FTX went bankrupt. Looking back over the past two years, the crypto market has experienced ups and downs. The market has gone from having no confidence to Bitcoin breaking through $70,000 to create a new historical high. The public chain has evolved from Ethereum to Solana. The first year of meme culture has begun, etc. These have made the industry take a big step forward.
However, in the trading platform track, except for the fact that the experience of DEX has changed a lot under the blessing of bot, CEX has not been significantly upgraded.
After FTX was shut down, although its founder and the platform itself were controversial, it is undeniable that it once brought users a unique trading experience. The convenience and liquidity of its functions are still missed by many investors.
Looking back at the success factors of FTX's recognition in product experience, the key lies in the innovative model of "unified account, multi-asset class trading" and its advantages in liquidity.
At FTX, users only need one account to trade multiple assets such as Bitcoin, Tesla stocks, oil, gold, etc. This feature was regarded as a breakthrough in the industry at the time, which could attract more users and funds from traditional finance to participate. Of course, this concept has a new name today, and people call it RWA.
At present, the Nasdaq has repeatedly set new highs, while most altcoins are performing poorly. Originally, users could use multi-asset platforms such as FTX to seize the rising opportunities of traditional markets such as Nvidia and gold, but now such opportunities no longer exist.
In addition, with the support of Alameda, FTX has also provided users with an extremely smooth trading experience. Liquidity is the core of trading, and the existence of Alameda is also the main reason why most people choose FTX trading.
At present, the market really needs a platform that can fill the gap of FTX, and indeed someone is doing so.
Traditional financial leaders join the crypto market to drive industry change
In the aftermath of the financial crisis, Queenie Li entered the financial industry, founded her own foreign exchange brokerage company, and obtained a number of compliance licenses. Later, with years of industry accumulation, Queenie Li's entrepreneurial experience covered a variety of financial products such as foreign exchange, commodities, US stocks, Hong Kong stocks, and futures.
When blockchain technology emerged and cryptocurrency gradually became the focus of emerging markets, Queenie Li saw a brand new opportunity. The shackles of the traditional financial world make it difficult for many investors to flexibly transfer between multiple assets, and the rise of cryptocurrency provides a new way to break this limitation. In addition, after the FTX crash, the market vacancy created also needs to be filled by latecomers. This will be another opportunity to participate in the reshaping of the industry after the financial crisis.
Thus, CoinUp.io was established.
Queenie Li understood from past experience and demand from users that investors need not only trading tools, but also a comprehensive platform that can provide multiple asset transactions such as foreign exchange, stocks, gold, etc. For this reason, CoinUp.io is not only a cryptocurrency trading platform, but also a trading center for multi-asset derivatives.
In short, cryptocurrency cannot just be speculation, but also a tool. All transactions on the CoinUp.io platform are priced and settled in USDT, which greatly simplifies the trading process and allows investors to easily choose from multiple asset classes. Whether it is Bitcoin, Nvidia stock or Japanese yen, investors can achieve seamless transactions across asset classes through CoinUp.io.
Behind the platform, supporting Queenie Li and CoinUp.io's grand vision are technical experts and financial elites from Coinbase, Goldman Sachs, and JPMorgan Chase.
Following and surpassing, CoinUp.io bets on crypto derivatives and traditional finance
As market demand continues to evolve, some platforms have gradually emerged with their unique strategic positioning and market insights. CoinUp.io is such a platform that has won industry recognition with its well-designed derivatives trading system and in-depth liquidity management.
The rapid rise of CoinUp.io is not accidental. Its core competitiveness comes from its deep understanding and focus on the derivatives trading market. With more than ten years of experience in traditional finance, founder Queenie Li deeply understands that compared with spot, derivatives are the key solution to promote the mass adoption of cryptocurrencies. In traditional finance, the spot market is worth about one trillion dollars, while the derivatives market is worth six trillion dollars, which provides a huge opportunity for the expansion of the crypto market. As traditional financial markets gradually accept crypto asset ETFs such as BTC and ETH, the potential of crypto derivatives is expected to be further released.
Of course, derivatives are themselves a more complex financial instrument, which can not only provide investors with a variety of strategy options, but also amplify investment returns through leverage mechanisms. CoinUp.io has keenly captured this market demand and built a multi-asset derivatives trading platform that not only covers cryptocurrencies, but also expands its trading to compliant financial products such as foreign exchange, stocks and gold. This move not only meets the needs of senior crypto investors, but also attracts users who are familiar with traditional financial products and want to expand into the crypto market.
Especially with the RWA narrative this year, investors tend to focus on 5% yielding treasuries, but that is not the focus of cryptocurrency players at all, but rather tech stocks like Nvidia and Apple. Compared to the gains of Bitcoin, Nvidia's performance is more impressive. For investors looking for AI-related investment opportunities in the crypto market, CoinUp.io provides a channel to directly purchase tech stocks such as Nvidia, which was not easily possible in the past.
From a larger market trend, the future cryptocurrency market is no longer limited to simple payments or basic solutions, but requires a complete financial services system. Queenie Li's rich experience and connections in the traditional financial industry have laid a solid foundation for CoinUp.io's compliant development. Then, as the platform further expands its global network and market depth, CoinUp.io is expected to provide a financial services system that integrates traditional finance and crypto assets in the future.
In the field of cryptocurrency trading, FTX was once the peak that countless platforms imitated. However, with its sudden collapse, the crypto market was once caught in a vortex of tight liquidity and trust crisis. Today, new platforms are gradually filling this gap. Among them, CoinUp.io, as a leader in derivatives trading platforms, not only inherits some of FTX's advantages, but also surpasses this framework through more innovation and optimization.
Compared with FTX, CoinUp.io cooperates with many compliant institutions, and the platform can provide users with richer trading products and deeper market liquidity. Especially in the derivatives trading of foreign exchange and traditional financial products, CoinUp.io not only provides services for crypto users, but also becomes a meeting point of crypto and traditional finance.
FTX once broke the circle with its global layout, but CoinUp.io's strategy in this regard seems to be more long-term. The CoinUp.io team not only comes from top cryptocurrency trading platforms, but also brings together elites from traditional financial giants such as Goldman Sachs and JPMorgan Chase. Such a strong team configuration has given the platform a more solid foundation in the research and development, marketing and risk control of derivatives trading.
At the same time, CoinUp.io also announced that it will launch the platform currency UP in the fourth quarter of 2024. UP coin will become a core component of the platform ecology. Holders will not only enjoy multiple rights and interests, but will also participate in the dividend distribution of CoinUp.io's future development. The platform will continue to empower UP coins and fully integrate them into the diversified derivative financial ecology such as spot, contracts, foreign exchange, and stocks.
CoinUp.io is not limited to the expansion of the crypto market. Founded in 2021, CoinUp.io is breaking through geographical restrictions through a globalization strategy and promoting the platform to more markets. While promoting internationalization, CoinUp.io also focuses on compliance construction and has established a good communication mechanism with regulators in many countries and regions. CoinUp.io, which has been deeply involved in the trading track for three years, is gradually becoming a more comprehensive and robust derivatives financial platform.
Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.
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