Bitget Sees Record 683% Growth in Gen Z Users Following Trump’s Election Victory

Victoria, Seychelles, 18th December 2024 — Bitget, the world's leading cryptocurrency exchange and Web3 company, has reported a 683% monthly growth in Gen Z users during November 2024. This dramatic surge followed the U.S. presidential election on November 5, where President-elect Donald Trump’s pro-crypto stance resonated strongly with younger generations.

Key Takeaways:

• Gen Z's share of new crypto exchange users spiked from 26.2% to 53.8% in November.

• A monthly inflow of GenZ users on Bitget reached a record growth of 683%.

• Donald Trump's pro-crypto stance during the U.S. presidential election resonated with young users, highlighting the role of political narratives in shaping financial behavior.

• Post-election optimism increased Bitcoin prices, fueling market enthusiasm and attracting new participants amid FOMO.

Gen Z's share of new Bitget users more than doubled, surging from 26.2% in October to 53.8% in November. This significant demographic shift highlights the intersection of political narratives and financial decision-making. Trump’s campaign promises, including the creation of a national Bitcoin reserve and a regulatory framework supportive of digital asset adoption, have increased optimism in the cryptocurrency market.

Bitcoin's price, surging by 40% post-election, further fueled a wave of FOMO (fear of missing out) among tech-savvy younger investors. Enthusiastic support from high-profile figures like Elon Musk and Joe Rogan, alongside Trump's focus on progressive youth, added credibility to crypto as an investment vehicle for this demographic.

In November, Bitget welcomed 844,000 new Gen Z users, a sharp rise from the 110,000 recorded in October. This growth highlights a broader trend: Gen Z investors, who account for 48% of Bitget’s total user base (including young Millennials aged 18-30), increasingly use digital assets. Their financial literacy and interest in technology position this group as future leaders in crypto investments.

“The significant increase in Gen Z users’ engagement reflects a key shift in how cryptocurrency is perceived — not just as a speculative tool, but as an important part of their financial future. This generation’s adaptability and technological literacy make them uniquely positioned for the next wave of crypto asset adoption, particularly in response to sociopolitical events and market opportunities,” said Gracie Chen, CEO of Bitget.

Beyond the U.S., pro-crypto legislation is gaining momentum globally. Countries such as Brazil and Poland are exploring initiatives similar to those championed by El Salvador. The international crypto community's response reflects a shared optimism about blockchain’s potential under supportive regulatory frameworks.

For more statistics and insights about crypto user demographics, please visit the full report here.

About Bitget

Established in 2018, Bitget is the world's leading cryptocurrency exchange and Web3 company. Serving over 45 million users in 150+ countries and regions, the Bitget exchange is committed to helping users trade smarter with its pioneering copy trading, AI bot and other trading solutions. Bitget Wallet is a world-class multi-chain crypto wallet that offers an array of comprehensive Web3 solutions and features including wallet functionality, swap, NFT Marketplace, DApp browser, and more. Bitget inspires individuals to embrace crypto through collaborations with credible partners, including being the Official Crypto Partner of the World's Top Professional Football League, LALIGA, in EASTERN, SEA and LATAM, as well as a global partner of Olympic Athletes Buse Tosun Çavuşoğlu (Wrestling world champion), Samet Gümüş (Boxing gold medalist) and İlkin Aydın (Volleyball national team).

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